Client
The Hot Grill
Platforms
Year
2025
Client
The Hot Grill
Platforms
Year
2025
The Challenge
The Hot Grill came to us with a great reputation but low engagement on social media. They needed a content strategy that would showcase their famous food while driving real audience growth.
The Hot Grill came to us with a great reputation but low engagement on social media. They needed a content strategy that would showcase their famous food while driving real audience growth.
The Hot Grill had built a loyal customer base through word-of-mouth, but their social presence wasn't reflecting the quality of their business or converting viewers into buyers.
The Hot Grill had built a loyal customer base through word-of-mouth, but their social presence wasn't reflecting the quality of their business or converting viewers into buyers.
Our Strategy
We developed a UGC-driven content strategy focused on short-form video content, specifically optimized for Instagram Reels to maximize organic reach and engagement.
We developed a UGC-driven content strategy focused on short-form video content, specifically optimized for Instagram Reels to maximize organic reach and engagement.
Our approach combined authentic customer testimonials with behind-the-scenes content showing their clean ingredient sourcing and product development process.
Our approach combined authentic customer testimonials with behind-the-scenes content showing their clean ingredient sourcing and product development process.
The Results
Views
Engagement Rate
Follower Gain Rate
Get started
Ready to go viral? let's begin.
Let us know us what your goals are and we'll show you how to turn followers into customers.
Get started
Ready to go viral? let's begin.
Let us know us what your goals are and we'll show you how to turn followers into customers.
Get started
Ready to go viral? let's begin.
Let us know us what your goals are and we'll show you how to turn followers into customers.